The Paranormal is Bad for Business


Even if the phenomenon is unexplained, the business world is a big believer in the paranormal. Paranormal Tourism, where travelers spend vacation money on pilgrimages to genre conventions and famous hotspots, is an active industry. Instead of shying away from a paranormal reputation, locations are embracing it. Every city seems to have a few ghost tour operations, while haunted house attractions and vampire balls abound, and entire towns in America are defined by their paranormal personalities. The Roswell UFO Festival attracts droves of alien enthusiasts to New Mexico every July. Meanwhile, Point Pleasant, WV, belongs to The Mothman, and Salem, MA, has a tourism industry focused on the infamous witch trials. Zombie walks, runs and obstacle courses (along with proms, protests and pub crawls) are weekly occurrences in cities across America.

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